Driving Effective Customer Retention Today
The retail industry has undergone major changes and retailers are acknowledging that it’s 6-7 times more costly to acquire a new customer than to retain one. This same research shows that boosting customer retention by as little as 5% can increase profits up to 95%.
With these compelling statistics, offline retailers are urged to leverage eCommerce-like data collection to deliver personalized experiences that will keep customers coming back for more.
Download the whitepaper to learn about:
- The evolution and challenges of loyalty in the era of customer experience
- Leveraging tech to presonalize the retail experience for Generation E(xperience)
- A successful rewards program is within reach – fewer coupons, more sales
- The importance of data-driven, personalized marketing